VERITAS MARKETING

How to Pick the Right FISBOs for YOU

Step by step plug-n-play on how to pick the right FISBOs to sell

INTRO

This is a Plug-n-Play from our “6-F FISBO FORMULA” video which you can watch here if you haven’t already.

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1. Selecting a City

Open Zillow.com and type in a city or area where you’d like to look for homes.
We recommend going city by city to keep things organized.

Make Sure “FOR SALE” from the filter is selected.

Hover over the “BUY” menu and select “FOR SALE BY OWNER”.

2. Select Your Properties

Now you can go through the listings on the right and select the ones you like.

We’d recommend:
– At least 2-3 weeks on the market;
– Do a Price Analysis to see if they’re overpriced or not;
– Look at the ratio of VIEWS to SAVES;
– Look through the description for contact details and to see whether or not they say they want to work with agents
(Pro tip. If they say that they don’t want to work with agents, you can use that as a golden opportunity in your outreach and presentation)
– Zestimate if there is one.
– We also recommend higher-end listings

3. Store and organize

Now it’s time to organize, put the contact information in a spreadsheet like this one, and you can put the images in a folder with the name of the listing for ease of use.


The next steps are outlined in our 6-F FISBO FORMULA video which you can watch here!


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